Welcome to Urban Alley

🎄 SHOP SMALL FIRST THIS HOLIDAY SEASON! ❤️

Small-town values + urban vibes

Celebrate your style wherever you are!

OUR STORY

From city lights to small-town main streets, find your urban style with a Midwest flair at Urban Alley Style Co.

Urban Alley is an online retailer specializing in comfortable and stylish women's clothing. Our clothing allows women to celebrate their style wherever they are.

Urban Alley was founded in North Dakota by sisters Maribeth and Morgan, who shared a dream of merging small-town values with urban vibes. Shop our handpicked selections today!

Thank you for supporting our small business!

-Maribeth and Morgan

Maribeth's picks

Check out Maribeth's top UA picks here!

Shop now

Morgan's picks

Check out Morgan's top UA picks here!

Shop now

KEEPING UP WITH UA